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David Greensfelder Leads Northern California Development

February 2, 2011
(Woodland Hills, CA) — In less than two years, David Greensfelder has led the development of more than half a dozen CVS Caremark real estate projects in the San Francisco Bay area for the Northern California division of LandMark Retail Group (LandMark), a subsidiary of NewMark Merrill Companies. Greensfelder is responsible for the purchase, redevelopment and management of all retail projects in Northern California for LandMark Retail Group.

Greensfelder opened the LandMark Retail Group's Northern Division in 2008, the same year CVS Caremark acquired Longs Drugs' 541 stores giving the company immediate category leadership in Northern California. Landmark's Northern California division directs the site acquisition for the CVS Caremark expansion throughout the Bay Area. Greensfelder manages the CVS Caremark and all retailer client relationships and retailer representation in Northern California. LandMark Retail Group provides development services to CVS Caremark, Chase Bank and other retailers throughout California. In addition to strategic vision and site selection, LandMark Retail Group provides due diligence, entitlements, project management and turnkey development services for its retailer clients.

For 20 years, Greensfelder managed acquisition and development for developers including Weingarten Realty Investors and for retailers including Longs Drug Stores, Eatzi's and Super Crown Books. During his career, Greensfelder designed, entitled and leased more than one million square feet of specialty shopping centers. Greensfelder graduated from Pitzer College, a member of The Claremont Colleges, with a degree in Business Economics. He has served the International Council of Shopping Centers (ICSC) as Alliance Chairman, State Retail Chair and Program Committee Chair. He is a frequent lecturer at the UC Berkeley Haas Graduate School of Business, ICSC's University of Shopping Centers and the Urban Land Institute (ULI). He serves as Vice President of the Board of Directors of Affordable Housing Associates in the Bay Area and is active in the ULI Urban Plan program.


LandMark Retail Group is part of the NewMark Merrill Companies which has managed, acquired and/or developed more than 6-million square feet of shopping centers since founded by Sandy Sigal, CEO in 1984. NewMark Merrill Companies has been ranked among the top 100 Fastest Growing Private Companies by the LA Business Journal since 2001, and as one of the top 10 developers and top 10 property managers in Los Angeles County. Visit www.newmarkmerrill.com and www.landmarkretailgroup.com.

LandMark Retail Groupa subsidiary of NewMark Merrill Companies, is a full-service developer providing strategic vision, site selection, due diligence, entitlements, project management, capital solutions, and complete development services. It consists of a team of high-caliber, seasoned industry professionals with an extensive background in site selection, acquisition, development, architecture, construction, entitlements, and leasing of retail real estate properties. Our mission is to create partnerships with national and regional retail tenants interested in growth in California, focusing on high quality freestanding single tenant retail developments, typically located at or near the corner of high traffic intersections.